MATRIXX Digital Monetization

The Orange Romania Billing Development and Operations Team were trained, took the lead on the initial deployment and are now fully self-sufficient in their MATRIXX operations.

The tyranny of commoditization remains the single biggest threat to the telco commercial model. A new North Star is needed. There must be a shift from an inside-out, network-first portfolio focus to a more agile, streamlined and outside-in, customer-first approach that is founded on the inalienable principle that compelling digital experiences never commoditize.

MATRIXX digital monetization is a unique alternative to legacy billing approaches. Transparency, accuracy and trust become the new bywords for telco revenue management.

MATRIXX digital monetization is a unique alternative to legacy billing approaches. Transparency, accuracy and trust become the new bywords for telco revenue management.

MATRIXX is the only platform that enables CSPs to overcome the limitations of traditional billing systems, delivering increased agility and a foundation for cost-efficient and seamless digital transformation.

The future of wholesale is digital. MATRIXX brings commercial flexibility and the real-time digital experience expected of consumers to Wholesale alongside rapid onboarding of new partners and their offers and support for new and innovative pricing models driven by 5G, marketplaces and the B2B2X value chain.

Sharing plans and allowances across any enterprise size is an approach to managing thousands of employees and their plans that gives real-time visibility of consumption at a company, department and employee level, and provides controls to manage thresholds and limits by the enterprise themselves.

Rapid digitization of the commercial model and relationship between telcos and enterprise customers is a key growth imperative for the telco industry. Increased competition from hyperscalers and private network players dictates the need for a more progressive, dynamic monetization model. The integration of MATRIXX with Flex BSS from Qvantel lays a clear foundation for that approach.

Real-time charging has become a necessity for enhancing telco enterprise BSS stacks with new digital monetization models and opportunities. Revenue growth requirements, the acceleration of digital delivery adoption and monetization platform scale and resiliency are the key change agents driving that need.

A simple ‘speeds and feeds’ offering combined with a ‘wait and see’ attitude towards the 5G enterprise opportunity will result in missed opportunities from which it will be impossible to recover. Telco enterprise leaders need to seize the moment with a proactive, 5G-led revamp of their portfolio offerings and their charging approach that is unconstrained by legacy thinking and technology.