The Fast Mode spoke to Jennifer Kyriakakis, Founder and CMO at MATRIXX Software on their recent collaboration with Hutchison Telecom Hong Kong (HTHK). Jennifer discusses some of the monetization challenges and opportunities faced by HTHK, how the deployment of MATRIXX’s digital monetization engine supported the telco’s long-term objectives, the shift towards ‘all-digital’ experiences, and the impact of loyalty programs and rewards on subscriber churn.
Hong Kong is one of the most competitive and dynamic communications markets in the world, with mobile penetration rates in excess of 300% and internet penetration rates at nearly 100%. Explore how HTHK transformed with infrastructure to innovate and provide enhanced customer experiences and achieve growth.
Legacy revenue management systems are acting as a drag on telco business. MATRIXX believes it can save typical Tier-1 telcos over $1 billion per year and increase EBITDA by 10% through its digital monetization offering.
The tyranny of commoditization remains the single biggest threat to the telco commercial model. A new North Star is needed. There must be a shift from an inside-out, network-first portfolio focus to a more agile, streamlined and outside-in, customer-first approach that is founded on the inalienable principle that compelling digital experiences never commoditize.
MATRIXX digital monetization is a unique alternative to legacy billing approaches. Transparency, accuracy and trust become the new bywords for telco revenue management.
The pod is delighted to welcome back special guest Jennifer Kyriakakis of MATRIXX. The dominant theme of DTW this year was AI, so they discuss its implications for the industry, before concluding with a look at Germany’s hardening stance towards Chinese kit vendors.
Join MATRIXX Founder & VP Marketing Jennifer Kyriakakis with Celfocus in this TM Forum webinar, September 14, 2023
MATRIXX is the only platform that enables CSPs to overcome the limitations of traditional billing systems, delivering increased agility and a foundation for cost-efficient and seamless digital transformation.
Kevin Susman, MATRIXX, and Jeremy Bolton, Visible, discuss: Reimagining Product Strategy for a Digital-First World.
July 26, 2023
Geopolitical and regulatory directives are mandating that telcos in certain parts of the world migrate to new converged charging suppliers. The deployment proven MATRIXX/Tallence migration framework can mitigate the risk and cost of that migration by approximately 40%.
See how we have successfully consulted with clients from Fortune 100 firms to early-stage start-ups and demonstrated the art of the possible.
Many companies focus on product and forget about the value of brand. But when you rethink your approach to brand, you can transform your company.
Private networks offer unrivaled speed, security and latency, however, the key to success is developing a custom business case unique to each organization. With a strategy based on connecting network services to enterprise value and customer outcomes, private networks can foster new business models and cultivate multi-party relationships that drive revenue.
To compete based on innovation, companies need to deliver more than just a new idea that looks or performs differently. The key to success is identifying where new is needed, and then guide the implementation with a clear strategy.
